The ABCs of Disease
Wellpoint // Digital + Social Campaign
Making healthcare so easy, a kid can explain it.
The ABCs of Disease was a campaign created for Wellpoint during the final push to get the public to enroll with the ACA. Our mission was to take the confusion out of health coverage and help others on their healthcare journey.
Role: Lyrics, Interviewing, Copywriting, Content Strategy
An accompanying website made learning about plan option effortless.